Mini MBA

Enrollment is year-round. Start your Mini MBA today and earn a certificate credential to advance your career.

Today's business environment is more competitive than ever. Success depends on much more than experience. It demands critical leadership and relationship skills, along with creative problem-solving techniques, to not only get ahead, but make a real impact. Purposefully developed by Clemson University's Center for Corporate Learning (CCL), the Mini MBA program is designed to help corporate executives or those who wish to advance, to improve their leadership skills, develop advanced marketing techniques, implement efficient business practices, and build strategic, ROI-centric decision-making processes. Register for one of the Certificate Programs, or choose to register in individual sessions that fit your needs.

This session delves inside the numbers to examine the key performance indicators and measurement tools critical to profitability. We provide deep analysis for financial reporting, accounting, profit/loss statements, balance sheets, cash flow, and capital investments. Attendees will receive new insights into budgeting, ROI decision processes, and capital allocation exercises. The main emphasis will be on understanding the conceptual nature of these subjects and how they can be utilized to inform enterprise decision-making and strategic development.

Session Topics

  • Financial Strategies & Best Practices
  • Accounting and Reporting Overview
  • Financial Statements Review
  • Capital Investments Insight
  • Profitability and Net Profit Ratio Reporting
Steve Layton

Session Leader: Steve Layton

Director of International Sales
Westex by Milliken

Steve is the Strategy Director for the Specialty Fabrics Division at Milliken & Company, a diverse, multi-billion dollar international corporation headquartered in Spartanburg, South Carolina. He has a thorough understanding—both theoretical and practical—of corporate finance and supply-chain optimization. Steve engages in a wide range of strategic initiatives: from acquisition integration, to developing global SBU strategies. He is currently leading the integration of Westex, Inc., the largest acquisition in Milliken's 149-year history. In the evenings, Steve teaches Managerial Economics and Strategic Management for the Clemson MBA Program.

In business, as in life, you have to find effective ways to navigate challenging relationships. The goal of this session is to help you maximize your success in dealing with those individuals who, for whatever reasons, you find challenging. This interactive session provides you with opportunities to practice a variety of approaches to preventing, surviving, and overcoming interpersonal conflicts.

Session Topics

  • Understanding your role in establishing and maintaining healthy relationships
  • Communicating expectations for employee performance behavior
  • Maintaining mutually beneficial relationships with peers and superiors
  • Applying appropriate tools and techniques to achieve consistently positive interactions
  • Identifying action steps when performance problems persist
Claire Kuhl

Session Leader: Claire Kuhl

President V&R Consulting

Claire F. Kuhl is the owner of V&R Consulting, LLC, a management consulting practice based in Greenwood, South Carolina. During her extensive business career, Claire has managed multi-million-dollar projects, motivated teams, led change, and generally instigated trouble in a variety of industries and disciplines, ranging from international behemoths to sole proprietorships and non-profits. Claire has served on the faculty of the U. S. Chamber of Commerce Institute of Management since 2013, and recently joined the faculty of the South Carolina Bankers School . She is co-author (with Sam Yankelovitch) of Lean Communication: Applications for Continuous Process Improvement, available on Amazon.com. Claire has twice been recognized by the U.S. Small Business Administration as a South Carolina state award winner, and once as a southeastern regional winner. The South Carolina Business and Professional Women (BPW) named her South Carolina's Career Woman of the Year.

This is where it all starts. Having a solid business strategy is a must for any successful business—but it should also be do-able and practical. Strategies that remain theoretical do no good, no matter how great they sound. Every strategy must include an action plan to determine the business scope, competitive position, and performance goals. Attendees will discover firsthand the process for devising holistic, ROI-focused strategies, as well as the proper frameworks and tools for activation and analysis. You will gain critical knowledge about dynamic competitive rivalry, corporate strategy issues, and business plan implementation and evaluation.

Session Topics

  • Business Scope & Goals
  • Deployment & Implementation Tools
  • Internal Strategic Alignment
  • Competitive Positioning
  • Long-term Corporate Strategy
Steve Layton

Session Leader: Steve Layton

Director of International Sales
Westex by Milliken

Steve is the Strategy Director for the Specialty Fabrics Division at Milliken & Company, a diverse, multi-billion dollar international corporation headquartered in Spartanburg, South Carolina. He has a thorough understanding—both theoretical and practical—of corporate finance and supply-chain optimization. Steve engages in a wide range of strategic initiatives: from acquisition integration, to developing global SBU strategies. He is currently leading the integration of Westex, Inc., the largest acquisition in Milliken's 149-year history. In the evenings, Steve teaches Managerial Economics and Strategic Management for the Clemson MBA Program.

Changes take place in business and society everywhere, everyday. Which are threats and which are opportunities? How will those affect your business’ relevance and success? This session will show the importance of constantly staying alert to those evolutions. It will help you distinguish between short-term commercial currents and consumer preferences, and major long-term trends likely to redefine entire sectors of the economy. Numerous proven approaches and actual long-term evolutions will be explored.

Session Topics

  • Understanding the specificities of the various types of trends and insights witnessed in the marketplace
  • Assessing the potential impacts of ignoring major demographic, technological and societal trends
  • Discovering the power of combining trends, insights and market research into actionable market intelligence
  • Identifying various sources of information, market research tools and cracking the door on data analytics
  • Exploring a healthy set of known, global market and societal trends likely to influence your business
Bob Miron

Session Leader: Bob Miron

Principal and Senior Consultant, Noovo, LLC

Bob's career spans 34 years, the majority of which with Michelin in the Upstate. He cumulated several roles related to product development before moving on to Technical Marketing in 2003. Bob led the Michelin Challenge Design, a global automotive design competition, as well as long-term market and technology watch programs for the OE business unit for nearly 10 years. He participated in the development and launch of Michelin’s Innovation Incubator before joining emerging growth initiatives focused on the development of technology based service offers in the fields of mobility and transportation. Bob now works as a Strategic Marketing and Concept Development consultant for Noovo Consulting. He holds an ME from Université de Sherbrooke and an Executive Certificate in Marketing from the Kellogg School of Management.

Over the recent past in organizations of all shapes and sizes, the old adage of, “We will deal with that once things slow down” has become a bankrupt statement. The environment of constant change in which our businesses and its leadership must exist and succeed today is not only here to stay, the pace of change is accelerating and will continue to do so. Today, in many ways, the commercial world rewards mental and physical agility almost as much as it rewards experience. In fact, experience can quickly erode into a liability if we hold onto principles and processes that are no longer relevant.

Leaders today have to find new and innovative ways of informing and impressing upon our colleagues the need to be acutely aware of and quickly adapt to emerging and evolving cultural, economic, and commercial changes, challenges, and opportunities. “Storytelling” of true, real-life experiences is proving to be a powerful, impactful way to illustrate new realities that run counter to conventional thought and current approaches. Stories, told in an authentic, but compelling manner, are proving to be a highly effective means of educating our personnel to paradigm shifts in the business landscape and getting them to quickly accept and adopt new perspectives. Ultimately, the expectation and acceptance of the concept that “significant” change now occurs on a regular basis fuels an innovative culture that thrives on transformation and can weather the storms of chaos when necessary.

Learning Objectives

  1. Learn how to lead your organization from the historical perspective of “Change is inevitable” to “Live for Change”.
  2. Learn the process of “Sensemaking/Sensegiving” that enables leaders to challenge conventional wisdom using real-life examples and evocative terms. Help colleagues and subordinates get their head around new, emerging market realities and come to a point of intellectual and emotional acceptance and understanding.
  3. In an environment where the pace of change creates great ambiguity (and sometimes fear) relative to company direction and strategy and “What’s next?”, learn to be proactive in seeking and securing examples of individuals and situations that vividly illustrate the paradox between historical approaches and the need for evolutionary (or in some case, revolutionary), innovative ideas and solutions.
  4. Learn how to become a better “storyteller” that holds your audience at rapt attention, not because you are overly charismatic, but because the content enlightens, energizes, and equips your constituents to accept and understand new or emerging realities and conceptualize innovative ways to capitalize upon the resulting opportunities.
  5. Learn how to recognize emerging authentic leaders in your organization… not by position, but by their performance. Gauge which leaders have the potential to be “raconteurs”… i.e. “skilled storytellers”.

Session Topics

  • Leading from a Historical Perspective
  • Making Sense of the Realities in Leadership
  • Proactive Innovation in Leadership
  • Creating Innovation and Opportunities through Storytelling
  • Recognizing Emerging Leaders in your Organization
Toby Stansell

Session Leader: Toby Stansell

Managing Director, Cherry Bekaert Technology Solutions Group

With more than 35 years of experience, Toby possesses a broad base of knowledge and expertise working with manufacturing and distribution sector clients in the arenas of order management, supply-chain planning/execution, ERP implementations, and lean materials management. His strong business technology expertise, combined with his executive management experience, helps clients capitalize upon transformative opportunities to increase the productivity of people and processes.

Successful innovation results in the development and successful commercialization of a new product, service or business model as measured by the unique, intrinsic value it generates, the willingness of consumers to buy it and the sustainable business growth it creates for the organization. Successful innovation also demands embracing change as a core value. Successful cultures create a home for innovation and manage it through a specific creative thinking process. They think big, start small and scale fast. This session examines strategy and processes needed to navigate change and lead to successful innovation.

Session Topics

  • Creating a Culture that Fosters Innovation
  • Development and Commercialization of Ideas
  • Processes for Success
Bob Miron

Session Leader: Bob Miron

Principal and Senior Consultant
Noovo Consulting LLC

Bob's career spans 34 years, the majority of which with Michelin in the Upstate. He cumulated several roles related to product development before moving on to Technical Marketing in 2003. Bob led the Michelin Challenge Design, a global automotive design competition, as well as long-term market and technology watch programs for the OE business unit for nearly 10 years. He participated in the development and launch of Michelin’s Innovation Incubator before joining emerging growth initiatives focused on the development of technology based service offers in the fields of mobility and transportation. Bob now works as a Strategic Marketing and Concept Development consultant for Noovo Consulting. He holds an ME from Université de Sherbrooke and an Executive Certificate in Marketing from the Kellogg School of Management.

Successful leaders are never stagnant or content—they continue to evolve, develop and sharpen their leadership skills in order to stay relevant and maximize their influence. After all, business success depends on strong leaders with clear, long-term vision. It is critical to growth and improved ROI, both in today and in the future. In this session we will enable you customize your own leadership philosophy to help define your critical role as a leader. As pre-work, you will complete a self-assessment type indicator. You will gain the necessary skills for recruitment, development, negotiations, evaluations, coaching, and more.

Session Topics

  • Operations & Organizational Management
  • Applied Ethics & Leadership Development
  • Self-Assessment Type Indicator (MBTI or HBDI)
  • Persuasion & Negotiations
  • Human Resources
  • Employee Evaluations
Gail DePriest

Session Leader: Gail DePriest

Director of Executive Leadership Development and Corporate Relations
Clemson MBA

Gail is the Director of Corporate Relations and Leadership Development at Clemson University. As a certified Master Coach who teaches MBA classes on Strategic Career Management, Gail has deep knowledge of Corporate Leadership practices and needs. For more than fifteen years she has advised Fortune 500 companies through times of transition, and helped top-ranked business schools create career management programs. In private practice, she coaches and prepares leaders for effective, transformational leadership. She is also a contributing writer for the South Carolina Business Journal.

As our business community becomes more international we are more likely to interact within diverse cultures. This presents a challenge for our organizations. Acquiring a skilled way of communicating effectively with partners, suppliers and customers from various cultures is essential for success. This session prepares participants to understand the factors driving miscommunication and what it takes to ensure common understandings. The learning experience is enhanced through illustrated situations, light activities and case studies.

Session Topics

  • The process of communication
  • Cultural framework and how it impacts our behavior
  • Mitigate the negative influences of language, culture and distance
  • Make and keep commitments with people from different cultures
  • Tips and ideas that will help you interact successfully in multicultural settings
Bob Sam Yankelevitch

Session Leader: Sam Yankelevitch

Author and President Xpress Lingo Solutions

Sam Yankelevitch is an author, trainer and international conference speaker, whose expertise is focused on the problems miscommunication is creating for organizations in multicultural settings.

Sam served as VP and General manager of a German automotive company. Prior to that, he was president of an international lock manufacturer and exporter. He is currently the CEO of Xpress Lingo Solutions, a leader in global communication and team alignment processes, specializing in complex multicultural settings.

To get his message out, Sam has published several books including: Global Lean: Seeing the New Waste Rooted in Communication, Distance and Culture and Lean Potion #9- Communication: The Next Lean Frontier. His work combines a 30-year journey of global operational experience and a training career to help organizations succeed by reducing problems rooted in costly misunderstandings.

He has facilitated numerous workshops and seminars and presented at conferences such as the ASQ World Conference on Quality and Improvement, BMW Manufacturing Supplier Diversity Conference, South Carolina MEP, Automation Alley HQ in Troy, MI, The University of South Carolina Darla Moore School of Business and Syracuse University Supply Chain Improvement Symposium, and the Kaizen Institute Congress.

Sam is a member of the Operational Excellence Society and the Supply Chain Advisory Board of Appalachian State University. He is an industrial engineer with an executive master's in financial management.

Website: SamYankelevitch.com

The digital era has changed the way we do business. As marketing evolves rapidly, businesses must adapt to new technologies, platforms, and social channels in order to reach, engage, and influence qualified prospects and influence existing customers. This session identifies social media platforms and advanced digital strategies in key social spaces, and what impact social media can have on your business. Brief case studies illustrate how other companies have used new media and social spaces for brilliant successes, as well as resounding failures.

Session Topics

  • New Media and Social Media Tools
  • Advanced Marketing Techniques
  • Customer Service and Message Management
  • Brand Management
  • Service Marketing
Bobby Rettew

Session Leader: Bobby Rettew

Storyteller & Digital Strategist
Social Health Institute

Bobby is an Emmy award-winning, multimedia producer with a background in corporate marketing communications, public relations, social media, new media, television news, and visual storytelling. His journalistic experience in broadcast has transformed his approach as a digital storyteller, in which he has helped organizations identify compelling, effective messages. Bobby is an Adjunct Instructor at Clemson University where he teaches both MBA and MBAe Classes. Bobby holds a BS in Mathematics and an MA in Professional Communications from Clemson University.

Data is everywhere today. Thanks to technological and storage advances, endless data can be gathered and stored at unprecedented rates. With data becoming more important than ever to the success of businesses, the question most companies try to answer is, “How do we become more data-driven?” This interactive session will cover the three most important components of creating value from data: data visualization and storytelling, information management and analytics, and decision tools and practical analytics applications.

Session Topics

  • Understanding the psychology of data visualization
  • Simplifying the complexity of large data sets
  • Creating visual narratives and storytelling
  • Applying best practices in data visualization
  • Transforming siloed data into certified data sources
  • Utilizing data joins and blends to create innovative uses of data
  • Managing and governing data at the enterprise level
  • Creating value from data
  • Building decision tools and analytics applications that enable data-driven decision-making
Matt Chambers

Session Leader: Matt Chambers

Matt Chambers, Clemson University

Matt Chambers is Director of Analytics for Finance and Operations at Clemson University. Matt brings over 10 years of experience in information technology and data analytics, and he earned a Master of Business Administration degree from Clemson in 2010. Serving as a resource to the Executive VP for Finance and Operations, he provides data visualization, analytics, and architecture solutions that help leadership find insights and make strategic decisions. Matt is also an advocate of data storytelling where data, visuals, and narrative are combined to communicate insights. Matt is a two-time Tableau Zen Master which is Tableau's highest honor for the year's most outstanding practitioners of data visualization using the company's software.

Developing the right strategy or plan is only half the battle. Success depends on effective and efficient implementation and execution. Realizing a plan's requirements, scope, and risks will enable real-time problem solving, as well as critical response adaptation to ensure the project's ultimate success. You will not only learn how to shepherd a project to success, but also how to better understand change management, resolve conflict, and devise ongoing strategies that determine success.

Session Topics

  • Project Planning and Execution
  • Team and Executive Buy-In's
  • Process Implementation and Control
  • Successful Project Completion and Exit
Russ Purvis, PhD

Session Leader: Russ Purvis, PhD

Associate Professor
Clemson University

Dr. Purvis has been in the Department of Management at Clemson since 1999. Prior to entering academia, he gained 12 years of business experience, with 8 years in various management roles. He earned his PhD in Information and Management Sciences from Florida State University and his MBA from Georgia State University. He has served at numerous capacities at Clemson University, including graduate coordinator of the management department, as well as multiple college and university committees. He teaches courses in the areas of information systems and technology management at the PhD, MBA and undergraduate levels.

There are a plethora of ways to receive feedback from your customers regarding your products and/or services. Voice of Customer (VOC) continues to receive a lot of attention. Are you reaching the right customers and right individuals in that customer organization? You can capture a ton of information. It’s all just data until you use it. This session reviews the various VOC approaches and explores ways to link customer feedback to your quality system, business development, and operations.

Session Topics

  • Why and how VOC can impact my business
  • Common approaches to capturing the voice of the customer
  • Discuss the benefits of a robust Customer Review Process to your organization
  • Integrating VOC feedback into your business planning, quality, and decision-making processes
  • Making VOC a differentiator from your competition
Gary Bernardez

Session Leader: Gary Bernardez

Owner, Bernardez Advisory Services

Gary has over 31 years of experience in the Construction Services industry. He spent 29 years with Fluor Corporation, his last position as Senior Vice President of Global Services, responsible for the Diversified Services Group. Diversified Services included TRS Staffing, AMECO (the construction support services and fleet management unit of Fluor), and Fluor-Brady joint venture focused on the water industry. This was a global portfolio with operations in North America, the Caribbean, Latin America, Africa, and Middle East.

Gary was most recently Chief Operating Officer of the countries largest concrete pumping and placement company, based in Denver, Colorado.

Bernardez' 31 year tenure in the industry includes experience in sales, operations, information technology, acquisitions and corporate administration.

Bernardez has participated in various executive management courses, including the Wharton School, London School of Business, and the Thunderbird International School of Management. Active in professional and civic organizations, Bernardez was chairman of the Greenville Humane Society Board of Directors. He previously served on the board for The Blind Children's Learning Center and as a baseball coach for the Young Men's Christian Association (YMCA). He is now incoming Board Chair for Junior Achievement of Upstate South Carolina.

Bernardez earned a bachelor's degree from Bowling Green State University and an MBA from Clemson University.

Registration

Enrollment is year-round. Classes are 8:30 AM to 4:30 PM at our downtown Greenville location.


Mini MBA Certificate

Choose any six sessions
$2,800


Professional Mini MBA

Choose any nine sessions
$3,600


Executive Mini MBA

All 12 sessions
$4,500


Open Session Rate

Any single session
$599

Register Now

2018 Schedule

DateSession
7/13The Bridge to Innovation
8/3Leading and Motivating
8/17Global Business Communication
9/7New Media and Social Spaces
9/21Data Analytics and Visualization
10/5Project Execution
10/19Customer Driven Quality Management
11/2Accounting & Profitability
11/16Conflict Resolution & Workplace Harmony
12/7Actionable Business Strategy
12/14Trends and Insights

2019 Schedule

DateSession
1/11The Bridge to Innovation
1/18Narrative Leadership
2/1Leading and Motivating
2/15Global Business Communication
3/1New Media and Social Spaces
3/15Data Analytics and Visualization
4/5Project Execution
4/19Customer Driven Quality Management
5/3Accounting & Profitability
5/17Conflict Resolution & Workplace Harmony
6/1Actionable Business Strategy
6/21Trends and Insights
7/19Narrative Leadership

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